Principe Forte dei Marmi

Principe Forte dei Marmi has no golf course of its own: golf means the courses of the surrounding area, and the one to know is Versilia Golf Club in Pietrasanta, on Via della Sipe.

It is an 18-hole, par-71 layout of 5,873 metres, designed in the 1990s by Venetian architect Marco Croze. The course winds through dense woods, sand bunkers and water hazards, set between the Tyrrhenian Sea and the Apuan Alps, and suits players of every level. The club has a driving range, a golf academy, a pro shop and rental of clubs, trolleys and buggies.

The club is independent of the hotel: for tee times, contact its office directly.

The hotel calls itself a five-star luxury boutique hotel and is affiliated with Leading Hotels of the World, Virtuoso and Fine Hotels + Resorts. It has 28 rooms and suites: from the Talamo at 30 m² and the Alcove at 35 m² to the Junior Space (45 m²), Open Space (50-55 m², with floor-to-ceiling windows towards the garden and the Apuan Alps) and The Space (65 m²) suites, up to the presidential The Spatio at 90 m².

The MICHELIN Guide describes it as "glassy, angular, decidedly modern" and awards it one MICHELIN Key. The hotel is open all year, although some services are seasonal, and has private parking subject to availability. Breakfast is included, and connecting rooms are available for families of four to six.

Lux Lucis is the hotel's gourmet restaurant and appears among Forte dei Marmi's one-MICHELIN-Star restaurants. The cooking is by chef Valentino Cassanelli, who calls it "tastefully sustainable": local ingredients, zero waste and menus tailored to dietary needs. According to the MICHELIN Guide the dining room has an open kitchen, and a rooftop garden, reached by lift, is used for aperitifs.

At the Principe Restaurant the menu is international, with views of the garden and pool; the 67 Sky Lounge is the rooftop bar overlooking the Versilia coastline. The Dalmazia Beach Restaurant, by the sea, serves Cassanelli's Mediterranean cooking with Versilia flavours.

The Egoista SPA has a 14-metre heated indoor pool, a fitness centre and the Aqua Zone circuit, which must be booked and lasts two hours in fixed time slots. Treatments include the Thermal Sculpt Ritual and the Cryo Detox Ritual. The spa is open daily from 10 am to 7.30 pm, is reserved for guests over 16 (children may use it from 10 am to noon, excluding sauna and Turkish bath) and can also be booked by outside visitors. It is closed for maintenance from 14 to 28 October 2026.

In summer the outdoor pool opens (April to October). The sea is a short walk away: the hotel is not beachfront, but it runs the seasonal Dalmazia Beach Club, usually open 9 am to 8 pm. Services also include yacht trips.

The address is Viale Ammiraglio Morin 67, Forte dei Marmi, in the province of Lucca. By car the hotel gives 1.5 hours from Florence, 1 hour 40 from Genoa, 3 hours from Milan and 4 hours from Rome; by train it is 2 hours from Florence and 4 from Milan. The reference airports are Pisa, Florence and Bologna, and the concierge arranges private transfers. The nearest stations are Forte dei Marmi-Seravezza-Querceta and Viareggio.

• A big family for 28 rooms. The hotel counts about 50 staff, whom it calls "a real family".
• The beach came later. Among the management's goals from 2010 were buying a private beach and opening a restaurant, which led to the Dalmazia Beach Club and Lux Lucis.
• A restaurant you reach by lift. Lux Lucis is on the roof and its garden is accessed by lift.
• Sustainability credentials. The hotel is DNV-certified and a member of the GSTC, the Global Sustainable Tourism Council.